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One of the most frustrating things about dealing with any business is having to interact with poor customer service. This is especially true when the business you’re dealing with is something as serious as a financial or mortgage company. When you are already battling with what may be an incredibly stressful situation, the last thing you need to battle with is poor customer service too. These type of companies need to get reliable feedback information so that they can respond to their customers’ needs better. Customers of mortgage and finance companies need to be handled by people who are both sympathetic to their situation and also knowledgeable to the point where they know all of the options available to the customer. Red Clay Media offers many solutions that include direct marketing mailing list options that could be the answer. direct marketing is a great way to make contact with both current customers as well as mortgage leads.

The video below can explain it even better:

And even more information can be found in the following press release:

Press Release:

In this Video Brian Rice of Red Clay Media discusses the impact of the mortgage sub prime crisis and its impact on marketing new mortgage products.

Brian discusses the need for finance and mortgage companies to restructure their customer relationship management systems to meet the needs of customers and react to changes in the market and the needs of consumers that include new loan products as well as the flexibility to work with customers to keep them out of financial trouble.

Red Clay Media’s comprehensive direct marketing services include direct mail, mailing list acquisition, data analytics, creative design and production and measurability.

Backed by a team of industry experts and vertical market specialists, Red Clay’s agency approach to direct marketing services has helped hundreds of leading finance brands build state- of-the-art marketing programs that optimized results and ROI.

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Good luck in the fight!